000			01264nam a2200313 a 4500
001			b003965
005			20130402121248.0
008			130402s2009 ii a b 001 0 eng
010			_a 2008034688
020			_a9780749456856
020			_a0749456856
040			_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dBWKUK _dBWK _dBWX _dCDX _dBD-chVAS
050	0	0	_aHF5415.1265 _b.R93 2009
082	0	0	_a658.800285 RYU
100	1		_aRyan, Damian.
245	1	0	_aUnderstanding Digital Marketing : _bmarketing strategies for engaging the digital generation / _cDamian Ryan & Calvin Jones.
250			_aIndian Ed.
260			_aNew Delhi ; _aLondon : _bKogan Page, _c2009.
300			_axii, 276 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references (p. [269]-271) and index.
650		0	_aInternet marketing.
650		0	_aSocial media.
650		0	_aStrategic planning.
650		0	_aMarketing _xManagement.
700	1		_aJones, Calvin.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0906/2008034688-t.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0906/2008034688-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0906/2008034688-d.html
999			_c1330 _d1330