Understanding Digital Marketing : (Record no. 1330)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01264nam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | b003965 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20130402121248.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130402s2009 ii a b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008034688 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749456856 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749456856 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BTCTA |
| -- | BAKER |
| -- | YDXCP |
| -- | BWKUK |
| -- | BWK |
| -- | BWX |
| -- | CDX |
| -- | BD-chVAS |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .R93 2009 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.800285 RYU |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ryan, Damian. |
| 245 10 - TITLE STATEMENT | |
| Title | Understanding Digital Marketing : |
| Remainder of title | marketing strategies for engaging the digital generation / |
| Statement of responsibility, etc | Damian Ryan & Calvin Jones. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Indian Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi ; |
| -- | London : |
| Name of publisher, distributor, etc | Kogan Page, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 276 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. [269]-271) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Social media. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jones, Calvin. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents only |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0906/2008034688-t.html">http://www.loc.gov/catdir/enhancements/fy0906/2008034688-t.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Contributor biographical information |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0906/2008034688-b.html">http://www.loc.gov/catdir/enhancements/fy0906/2008034688-b.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0906/2008034688-d.html">http://www.loc.gov/catdir/enhancements/fy0906/2008034688-d.html</a> |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Chattogram Veterinary and Animal Sciences University, Library | Chattogram Veterinary and Animal Sciences University, Library | General Stacks | 02/04/2013 | 658.800285 RYU | 003965 | 02/04/2013 | 1 | 02/04/2013 | Books |